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The House of Creed was founded in 1760 when James Henry Creed opened his
first shop in London. It rapidly became a favourite of the aristocracy and
soon Queen Victoria appointed Creed as an official supplier to the Royal
household.
Eventually Creed was adopted by all the courts of Europe: Napoléon III and
Empress Eugénie of France, Franz-Joseph and Elizabeth of Austro-Hungary and
Queen Christina of Spain. In 1854, under the patronage of Empress Eugénie,
the House of Creed moved to Paris where it established a firm reputation for
the rare beauty, quality and exclusivity of its fragrances.
Operating from it’s luxuriously appointed boutique in Paris’ 8th
Arrondissement, the House of Creed has been for many years one of the best
kept secrets of the perfume world, patronised by the seriously rich, chic
and famous.
From Heads of State to celebrities from the film and music industries,
Creed’s client list reads like an international Who’s Who. Over the years
the Creed family has produced over two hundred perfumes, all original and
hand-made, often creating fragrances for the exclusive use of their
wealthiest customers.
Today Olivier Creed, direct descendant of James Henry Creed, continues this
great tradition as Createur Parfumeur and President of the House of Creed.
In France, or travelling abroad, he personally selects the purest rose
essences from Bulgaria, Turkey or Morocco as well as Italian jasmine, irises
from Florence, Tuberose from India or genuine Parma violets. It's
little wonder that Creed perfumes and colognes are regarded as the most
unique and intense scents in the perfume world.
> Traditionalism perfected
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